Wasoko Going the Last Mile for Informal Retailers Case Study Solution

Wasoko Going the Last Mile for Informal Retailers

SWOT Analysis

160 words Topic: The Last Mile of E-commerce: Selling Products to the Informal Sector Section: SWOT Analysis I wrote: The last mile of e-commerce is critical and difficult for a number of reasons, but especially for the 1.5 billion people living in the informal sector. To understand the challenge, we should look back at the history of e-commerce and how it got started. 160 words Topic: The Problem of Pricing E-commerce Products Section:

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PESTEL Analysis

Wasoko is an innovative mobile platform that connects local vendors to large customers through a single platform. It offers a platform for both buyers and sellers in the informal retail sector to connect and transact online. With over 12 million active users, Wasoko has successfully revolutionized the retail sector and made online shopping easy, convenient, and affordable for everyday customers. Their solution is unique, innovative, and has been recognized by the Global Mobile Retail Summit as the Most Innovative Mobile Retail Solution

Alternatives

“We have been in the business of making money for three years now. The money has come from our traditional businesses. The business started as a retail chain which we have been running for the last five years. We started with an area of 200 square feet and now we have expanded our area to 1500 square feet. The market demand for this type of retailing has been high. We are the only retailer in the area. The competitor in the area, one with a bigger outlet, cannot compete with our price. We do

Porters Five Forces Analysis

I was the last person to check my emails before I walked out of my office last week. I found some of my clients from the city were making unreasonable demands to have their items delivered the next day. We’ve been trying to do the last mile delivery by now for the last couple of months with the same unsuccessful outcome. Our customer is not giving in so we’ve decided to seek outside help. I was not ready to bring in a team of logistics experts when we’ve been trying to do this successfully but it’s

BCG Matrix Analysis

In 2014, I was in Africa with my team of three, on a research mission to understand how a new form of mobile payment system, Wasoko, was going to revolutionize the economy. We were working with a few dozen local businesses across Kenya, Uganda and Nigeria. The purpose was to understand the social and economic impact of the new model, to learn the technology’s strengths and weaknesses. It wasn’t until we landed in Kenya that the reality of Wasoko hit us like a ton of bricks

Financial Analysis

I have been a follower of this e-commerce startup since its inception. The founder, the team, and my fellow blogger friends had been excited about the platform since the first day we had started sharing content on this new e-commerce marketplace. Wasoko is an online marketplace that caters to the retail and supply chain needs of small and medium businesses in the developing world. They aim to make the e-commerce experience more accessible and affordable for these businesses who often find it challenging to establish e-commerce presence due to high costs, logistics